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DYRK (96.3 FM), broadcasting as 96.3 WRocK, is a radio station owned and operated by Exodus Broadcasting Company, Inc.. The station's studio and transmitter are located at Room 2016, 20th Floor, Golden Peak Hotel and Suites, Gorordo Ave. cor. Escario St., Brgy. Camputhaw, Cebu City. It operates daily for 5:00 am to 12:00 mn.

Background

Exodus Broadcasting Company was established by the Hodreal family on October 2, 1993, and operated as a sister company of ACWS-UBN. It launched WRocK in Cebu province.

On October 6, 2008, it was announced that the Elizalde Group of Companies' Manila Broadcasting Company (MBC) purchased the Manila station DWRK from the Hodreal family, owners of ACWS-UBN and Exodus, for ₱229.6 million. Except for the acquisition price, further terms were not disclosed. While DWRK since then has been under the control of MBC, ACWS-UBN and Exodus retain control of the WRocK provincial stations. In the same year, ACWS-UBN decided to re-establish the original WRocK format via online streaming, branding it as "WRocK Online" through Hayag.com, while DYRK was relaunched as a separate entity from WRocK Online.

In June 2016, the station removed the "Cebu" suffix on its branding. This was done to reflect that DYRK is the sole station bearing the WRocK brand.

See also

• WRocK Online

References

1. "KBP Members". Kapisanan ng mga Brodkaster ng Pilipinas. Retrieved July 19, 2019.
2. CEBU FM BROADCAST STATIONS | NTC Region 10
3. 96.3 WRock Cebu Continuous To Dominate
4. Curiosity and UP
5. Elizaldes’ Manila Broadcasting acquires 96.3 Wrock Archived October 9, 2008, at the Wayback Machine

External links

• 96.3 WRocK on Facebook

• Radio stations established in 1993
• Radio stations in Metro Cebu
• Soft adult contemporary radio stations in the Philippines